Teddy bear in the fashion world is the most desired coat of the moment! Released by Max Mara a few seasons ago, the Teddy Bear Coat was an instant hit and now returns to street style with absolute strength – and with its thousand and one versions! In addition to being warm, the item is responsible for transforming the look without much effort. After all, its plush texture, that gives that feeling of “comfy but chic” is what has been winning fashionistas, especially in colder days. This is because the piece is an excellent protagonist to contrast with casual or super sophisticated materials. Here Camila and I show two ways of investing in the trend. While she bet on the cool urban look with cropped top and high waist pants, ideal for New Yorkers, I opted for cashmere + tailoring while enjoying my experiences on a delightful trip in Florence. Notice the versatility that the piece gives, and even how transformative it is. It is the pinch of elegance in the right measure!
In the collections that have been presented recently, there are a multitude of references within several styles. Example? The Olsen Sisters’ minimalist and sophisticated The Row proposed a long maxi coat in cinnamon tonality, without any collar detail – except for the turtleneck of the super-modern sweater. Last winter season, Max Mara brought a special pink mix of textures – with a dose of vintage and glamour reference from the Hollywood. See how the satin highlights even more the tone of the Teddy Coat.
At Roland Mouret, it’s a really Teddy Bear creation! The finishing of the plush threads brings the look of toy bears from the 1970s and 1980s. This period also inspired Michael Kors, of course, within the glam aesthetic, to present a look that gathers gleams, fringes, fishnets and coats with a lot of volume.
The refinement of Tom Ford had another ratio for Fall 2019. The meeting of the piece with boyish-looking tailoring elements was the perfect match to suggest new avenues for composition with great elegance. But when the subject is young and urban attitude, Zadig & Voltaite brings a powerful combo – maxi Teddy coat + sport pants + combat boots + knitwear cap.